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Your branding photography is more than just a way to look good. It's a way to tell your story and connect with your target audience. It's a way to build trust and credibility. And it's a way to make a lasting impression.


That's why you need a branding photographer who understands your brand and your goals. Someone who can capture your unique personality and style. Someone who can create images that will help you stand out from the competition.


We are that photographer!


Your Brand is Your Identity

Your brand is your identity. It's what sets you apart from the competition and makes you memorable. But how do you create a brand that people will notice and remember?


Branding photography is the answer. With branding photography, you can create images that capture your brand's essence and communicate your values to your target audience.

I am a San Diego branding photographer who is passionate about helping businesses create a strong visual identity. I very well understand that branding photography is more than just taking pretty pictures. It's about creating images that tell a story and connect with your audience on an emotional level.

I'll work with you to understand your brand and your target audience. Then together we will create a custom branding photography plan that will help you achieve your branding goals.

I've worked with a wide range of clients and I know what it takes to create branding photography that gets results.


I'll take the time to get to know you and your brand and learn about your goals and what you want to achieve with your branding photography. And then we'll create a custom photography package that is right for you.

I offer a variety of shooting styles to choose from, so you can be sure to get the look and feel you want. And I'll deliver your images in a timely manner, so you can start using them right away.

So if you're ready to tell your story with branding photography, contact us today. I'll help you create images that will make you look and feel your best, and that will help you achieve your branding goals.


  • Professional branding photography that will make you look and feel your best

  • Custom branding photography packages to fit your budget and needs

  • A variety of shooting styles to choose from

  • Experienced and passionate branding photographers who are dedicated to helping you achieve your goals

  • A 100% satisfaction guarantee


I'm so confident in my work that we offer a 100% satisfaction guarantee. If you are not happy with your branding photography, I'll will re-shoot your session for free.

Contact me today to learn more about my branding photography services and to schedule a consultation. I would be honored to help you create the perfect branding photography for your business.

I take pride in being your branding photographer.  My goal is make you feel completely comfortable throughout the whole process but especially during your session. Being comfortable and relaxed is what brings out the natural smiles and laughter we want to capture. I'm also open to your ideas and unique looks you might want to accomplish during your session. Looking confident and professional will help with your success!

Mobile Location Studio

What's great about our branding services, is I can come to you. If you location is not ideal then we can select an outdoor location that good for both of us. We can shoot in a natural setting or set up a background. Your choice!

Image Check

After a few test shots and finding you best angles we will show you a few images on how they are looking, Making sure you're happy with what we are capturing during your session,

Creating the Look

With our multiple studio background colors like white, black and grey (even more) available, your headshot is sure to stand out from others. If you don't need a standard plain background we can also opt for the outdoors!

Full Licensing

Any of the images you purchase from the studio will be fully licensed for you use in whatever setting is needed from social media to print work. Images will be delivered as high-resolution digital downloads. Most packages come with two images of your choice, and you can purchase more beyond that.

Professional Retouching

All the images that come in your package or images you purchase separately will go through our professional retouching system. So skin blemishes, pimples, whatever you want removed we can do it. We want you to look great!

Hair & Makeup Available

If you so desire to sit back and have a hair and make-up artist make you look your best, then we offer that service as well.  Professional hair and makeup definitely make a big difference in the way you feel and look.


Why choose our studio?

  • Our ultimate goal is to make you feel relaxed and comfortable in front of the camera

  • 17 years of experience in making our clients feel satisfied with their choice in photography

  • Shy in front of the camera, no problem we easily guide you through the best poses based on your look

  • We use the best Canon cameras and lenses that provides stunning quality

  • Strong attention to detail and customer service

  • Quick turnaround times and quick responsiveness

  • Professional editing and retouching available

  • Fully insured up to 1 million dollars in liability coverage

The Process


If you're here, then its most likely you need a headshot. During your initial contact with us, we go into a consultation mode sharing your ideas and concerns and we also lend our best expertise that produce great results.


So you booked us for your headshot, that's awesome! Let's pick a date and time that works best for you. Also, at this time we take a 50% retainer to reserve your headshot session date.

Photo Day!

Exciting day! Now its time to have some fun and create some cool head shots . During the photos, we will get you comfortable and relaxed (those make the best images) also showing you some images along the way to make sure you are completely satisfied with how you and the photos look.

online viewing

After the shoot, we dive deep into our digital lab and start selecting the best of the best. Once that is done, we then upload you photos and email a link. Most headshot packages comes with 2 fully edited high resolution files as well a web ready files. Make you 2 selections (others available for a extra fee) and then we will fully edited your 2 selections



Cary produced quality, professional photos at a competitive price. I was very satisfied with the product and have gotten compliments on my photos. It is great to have professional photos on hand for LinkedIn and other various reasons in my line of work. Thank you Cary!

Paul DiPaolo

Cary is not only an incredibly gifted photographer who takes amazing and beautiful photos but he is also very kind, sincere, and a consummate professional from the moment you meet him and throughout the whole time working with him. His fee and portrait prices are very reasonable and he gets your proofs to you in a timely manner. I loved all the photos he took, which made it very difficult to choose which ones to order. He is definitely a five-star photographer and I would highly recommend him to anyone.

Tina Pisciotta

Working with Cary was a very comfortable, fun and professional experience. We felt like we were with a friend from the start of the project to the end. The photos turned out lovely and we are very pleased. We needed an indoor studio and his Solana Beach studio was perfect for our shots. Hope to use him for outdoor takes someday! I recommend Cary Pennington Photography without hesitation.


Lifestyle Approach

Personal branding photos are a great way to let your customers see and feel connected before you even meet them. In addition they add a sense of value and professionalism to your website, business cards, social media profiles, and even resumes. Nothing but high quality business head shots that will help you make a confident and professional first impression.

Choose your pricing plan

Find one that works for you


    Ideal for the business owner that is serious about their brand
    • 2 - Hour Photo Session
    • 3 - Wardrobe Brand Looks
    • 1 - Photo Location
    • 20 - Retouched and Refined High-Resolution Digital Images
    • Private Online Gallery
  • Best Value


    Perfect for the serious business owner that wants to grow their brand to the next level
    • 4 - Hour Photo Session
    • 5 - Wardrobe Brand Looks
    • 2 - Photo Locations
    • 60 - Retouched and Refined High-Resolution Digital Images
    • Private Online Gallery
    • Location Scouting

    Nothing but the best for this brand session expierence
    • 5 - Hour Photo Session
    • 6 - Wardrobe Brand Looks
    • 3 - Photo Locations
    • 80 - Retouched and Refined High-Resolution Digital Images
    • Private Online Gallery
    • Location Scouting

Let's Create Together

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