Your San Diego Personal Brand Photographer
You’ve poured your heart into your business — now let’s make sure your photos reflect that. As a San Diego personal brand photographer, I help entrepreneurs, creatives, and coaches capture intentional, personality-filled images that truly feel like you. No stiff poses or overly staged shots — just confident, authentic visuals that connect you with the people you’re here to serve.
Personal Brand Photography That Elevates Your Business — And Reflects The Real You
Your brand is more than a logo or tagline — it’s your personality, passion, and the way you make people feel.
As a San Diego personal branding photographer, I bring all of that to life through modern, scroll-stopping images
that build trust and connection. These aren’t just photos — they’re strategic, curated visuals designed
to help you show up, stand out, and grow your brand with confidence.
First Impressions Matter
Make Yours Unforgettable
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Build trust and credibility instantly
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Make your website & social media stand out
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Create a personal connection with potential clients
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Position you as the go-to expert in your industry
Why Branding Photography Matters
Brand photography isn’t just about creating pictures, it’s about building trust, telling your story, and helping the right people connect with you.
✔️ Make a lasting first impression
✔️ Show your personality and values
✔️ Attract aligned clients
✔️ Create scroll-stopping content
✔️ Feel confident on camera
TESTIMONIALS
Cary produced quality, professional photos at a competitive price. I was very satisfied with the product and have gotten compliments on my photos. It is great to have professional photos on hand for LinkedIn and other various reasons in my line of work. Thank you Cary!
Paul D.
Cary is not only an incredibly gifted photographer who takes amazing and beautiful photos but he is also very kind, sincere, and a consummate professional from the moment you meet him and throughout the whole time working with him. His fee and portrait prices are very reasonable and he gets your proofs to you in a timely manner. I loved all the photos he took, which made it very difficult to choose which ones to order. He is definitely a five-star photographer and I would highly recommend him to anyone.
Tina P.
Working with Cary was a very comfortable, fun and professional experience. We felt like we were with a friend from the start of the project to the end. The photos turned out lovely and we are very pleased. We needed an indoor studio and his Solana Beach studio was perfect for our shots. Hope to use him for outdoor takes someday! I recommend Cary Pennington Photography without hesitation.
Deborah D.
Inspiration & Planning
Let’s start by dreaming big. I want to hear your vision and how I can bring it to life. You can share inspiration, goals, timelines—whatever’s on your mind. I’ll also help plan the details, from choosing the perfect location to creating a shot list and connecting you with a stylist or hair & makeup artist if needed.
How It All Comes Together
Photo Day!
Time to make the magic happen! I’ll guide you through posing, directing, and setup so you can relax and enjoy the moment. Whether it's just the two of us or we’ve got a creative team on set, you'll feel confident and supported every step of the way.
Refine & Reveal
After the shoot, you'll select your favorite images, and I’ll polish each one with my signature editing style. Once your gallery is finalized, you'll have beautiful, ready-to-share photos that truly reflect you and your brand.
CARLSBAD PERSONAL BRANDING PHOTOGRAPHY
Personal Branding Photography Packages
Your Brand, Captured With Intention
Every business has a story — let’s make sure yours is seen and remembered. As a San Diego
personal branding photographer, I create images that do more than look good — they build trust,
highlight your expertise, and show the real personality behind your brand.
Your Brand, Captured Beautifully
Brand sessions start at $795
Every session is designed to capture the authentic energy, confidence, and personality that make your brand uniquely yours. This isn’t just a photoshoot — it’s a curated experience crafted to help you show up, stand out, and connect with the people you’re here to serve.
From planning and wardrobe guidance to facial expression coaching and in-studio image selection, every detail is thoughtfully designed to create images that feel polished, authentic, and effortlessly you.
What You’ll Experience:
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A beautiful San Diego location of your choice
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Multiple outfit changes to showcase different sides of your brand
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Creative direction and posing guidance so you feel natural and confident
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Facial expression coaching to help you look relaxed, authentic, and camera-ready
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Curated in-studio image selection so you choose your favorites with expert guidance
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High-end, magazine-quality retouching on every image, delivering polished, professional photos that feel authentic and timeless
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A personalized planning Zoom call to align wardrobe, props, and styling
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Optional professional hair & makeup at a preferred rate
This isn’t just a photoshoot — it’s a tailored, luxury experience crafted to capture images that are authentic, confident, and unmistakably you.
Let’s chat and create a session that brings your brand story to life.